"All websites should have…”
…clear digital objectives which match overall organisation/business goals. If these aren’t considered from the outset, there is a risk of missing the mark when reviewing website performance. Once digital objectives are established, the website is developed and the appropriate tracking is put in place to ensure active monitoring of performance.
"When performance is measured, performance improves. When performance is measured and reported, the rate of improvement accelerates"- Thomas S. Monson
What was the last book you read?
The Name of the Wind by Patrick Rothfuss – highly recommended for fantasy novel readers who don’t require ALL the depravity in the Game of Thrones series.
If you didn’t work in the web, what do you imagine you would be doing?
Film distribution (I’m a die hard Disney fan) or career mentoring with indigenous youth.
A fact most people wouldn’t know about you?
I can belt out a half-decent Chewbacca cry.